Salesforce announced that Exide Industries runs Sales Cloud, Service Cloud, Field Service Cloud, Marketing Cloud and Experience Cloud on one platform. The platform covers more than 120,000 dealers, 20,000 mechanics, 6,000 service technicians and 1,000 sales staff.

Service response times fell from days to hours. Complaint resolution turnaround improved by over 30%, and more than 95% of complaints are now resolved in a single visit.

Over 500,000 monthly service tickets run through WhatsApp customer journeys connected to Salesforce workflows. Field Service Cloud connects customers with the nearest technician, often within 30 minutes, across the top 100 Indian cities.

Exide's roadmap includes AI agents for sales, support, warranty intelligence and predictive diagnosis. The announcement gives no launch date for these agents.