Lofty (formerly Chime) packs AI, IDX, ads, and a dialer into one all-in-one platform — but the per-user and ad fees stack up, and the breadth is more than some teams need. These are the best Lofty alternatives in 2026 for teams that want a different all-in-one, simpler follow-up, or brokerage-grade control.
Real estate platform from Inside Real Estate with a CRM, IDX websites, lead generation, marketing automation and AI. Sold to agents, teams, brokerages and enterprises, with a separate back-office product.
Visit BoldTrail →
Real estate platform with a predictive CRM, IDX websites and lead generation services. Sold in Launch, Core, Grow and Advance packages to agents, teams and brokerages.
Visit BoomTown →
CRM for real estate agents and teams with lead routing, a dialer and texting, email automation, deal tracking and reporting. Integrates with 250+ lead sources and websites.
Visit Follow Up Boss →
Real estate CRM with MLS integration, AI-assisted messaging, predictive farming and transaction management. Plans cover solo agents and teams of 5, 10 or 25.
Visit Top Producer →
Real estate CRM built natively on Salesforce, now part of Lone Wolf. For agents, teams and brokerages, with lead routing, deal tracking and a mobile app.
Visit Propertybase →Lofty — the platform formerly known as Chime — is one of the more aggressive all-in-one plays in real estate: AI lead nurture, IDX websites, ad management, a power dialer, and a 2026 "Homeowner Agent" that mines your existing database for seller intent, all under one login. For a growth-minded team that wants the whole funnel in one place, it's compelling. But the same all-in-one model that makes it attractive also makes it pricey: a base platform fee, per-user charges, and ad spend on top can add up faster than teams expect, and the sheer breadth is more than a focused operation needs.
So the real question is whether you want another full AI all-in-one, or a sharper tool for the specific job — lead gen, follow-up, or listings — that's actually driving your revenue.
If you want to stay all-in-one but prefer a more established, brokerage-backed platform, BoldTrail (the kvCORE successor behind RE/MAX, eXp, and BHHS) is the closest like-for-like: CRM, IDX, 20+ lead-gen tools, and a dialer, with deeper enterprise adoption. If the part of Lofty you value most is lead generation and you'd rather a vendor run the campaigns than manage them yourself, BoomTown does the paid funnel end to end and scores leads before they hit the CRM.
For teams that already have a working lead source, Follow Up Boss is the focused counterpoint: it skips the website and lead gen entirely and pours everything into routing, speed-to-lead, and follow-up accountability — the best in the category. If your business is built on listings, Top Producer attacks farming directly with MLS-driven "likely to sell" signals and drip campaigns. And a larger brokerage that wants to design its own workflows rather than adopt a packaged platform should evaluate Propertybase, built on Salesforce for deep, custom configurability.
Stay on Lofty if you use the full AI stack and the per-user-plus-ads pricing returns more than it costs. Otherwise, match the tool to the gap: BoldTrail for a more established all-in-one, BoomTown for managed paid leads, Follow Up Boss if you already have leads and need follow-up, Top Producer if you live on listings, or Propertybase for brokerage-scale customization. Run your top two with real contacts for a week, and budget honestly for any ad spend before you sign.