Vendasta now lets partners call Create Account for Company and Snapshot Report through its public API gateway. Used together, the two calls create a prospect's account and generate its Snapshot Report from an outside system. A new lead can trigger both steps automatically, without manual work in Partner Center.

The developer portal's try-it panel now has a demo and production selector. Partners can test a call against a demo partner before running it on live production data. Both endpoints are documented in the developer portal.

The source names two groups for this: partners with in-house developers or technical resources, and agencies running high-volume lead generation. Non-developers need an integration tool that can make API calls.