NetHunt CRM vs Kommo (2026)

TL;DR

• Pick NetHunt if email drives your deals and your team runs on Google Workspace — the CRM lives in Gmail, and WhatsApp/Instagram/LinkedIn threads join the same record as supporting channels.
• Pick Kommo if your pipeline is a stream of WhatsApp and social DMs — you want a unified messenger inbox, no-code salesbots, and a Kanban pipeline that advances as conversations do.

Two starting points: inbox vs messenger

Both CRMs claim omnichannel, but they build from opposite foundations, and that foundation shapes everything. NetHunt starts from the inbox. It embeds the full CRM inside Gmail, so contact records, pipelines, and automations appear where an email rep already spends the day. Messaging channels — WhatsApp, Instagram, LinkedIn — are pulled into that inbox-centric record. It's the right model when email is your primary channel and chat is a growing supplement.

Kommo starts from the messenger. Its center of gravity is a shared chat inbox that aggregates WhatsApp, Instagram, TikTok, Telegram, and SMS, with email as a secondary lane. The pipeline advances as conversations progress, and no-code Salesbots qualify leads and send follow-ups inside the chat itself. It's the right model when buyers expect to message you and email feels like the afterthought.

Pricing

Kommo is the lower entry point at $25/user/mo, scaling to $35 and $45 — but every plan carries a six-month minimum commitment with no monthly option, so the "cheap" tier is a half-year decision up front. NetHunt starts around $30/user/mo billed annually and rises steeply through $42, $60, and $84 tiers, with LinkedIn integration and advanced features gated to higher plans. For a small chat-led shop, Kommo is cheaper; for an email-led team that values the Gmail-native experience, NetHunt's premium buys a genuinely different workflow.

Where your customers actually talk

This is the honest tiebreaker. If your prospects reply to emails, book meetings, and occasionally message on WhatsApp, NetHunt keeps you in the inbox where that work already happens. If your prospects DM you on Instagram, ask questions over WhatsApp, and rarely open a formal email, Kommo turns those threads into a structured pipeline without stripping the conversational feel. Kommo is especially entrenched in Latin American and European markets where WhatsApp is the default business channel.

Automation and data model

NetHunt's automation is email-and-pipeline shaped: assign leads, trigger follow-up tasks, change deal stages, run bulk email campaigns with open tracking, and model records in custom folders. Kommo's automation is conversation-shaped: Salesbots handle qualification and replies across messengers, and the pipeline triggers fire as chats move. Neither requires code. Choose based on which process you're automating — an email outbound engine (NetHunt) or a chat qualification funnel (Kommo).

Who should pick what

• B2B team whose deals move over email → NetHunt.
• Business selling primarily through WhatsApp and Instagram DMs → Kommo.
• Google Workspace shop that wants the CRM inside Gmail → NetHunt.
• Agency or service business in a WhatsApp-first market → Kommo.
• Team wanting no-code chatbots as the core funnel → Kommo.
• Team wanting email marketing and pipeline in the inbox → NetHunt.