A 10-person team pays $490 a month for Insightly CRM Professional, billed annually: 10 seats at $49. Plus costs $290 a month for the same ten people, but it lacks lead routing and workflow automation. Three things move the bill from there: the Plus-to-Professional step, the marketing and integration products sold separately, and the $3,000 AppConnect setup fee.
Prices from insightly.com/pricing, checked 31 October 2026. All prices are in USD and billed annually. Below are those drivers with numbers, and three teams of ten that pay $290, $490 and $838 a month.
The seat price
| Plan | Per user a month, billed annually | Record limit | Custom fields | Mass email a day | Notable features |
|---|---|---|---|---|---|
| Plus | $29 | 100,000 | 50 | 2,500 | Lead and contact management, project management, advanced reports, pre-built dashboards |
| Professional | $49 | 250,000 | 100 | 5,000 | Everything in Plus, plus lead assignment and routing, workflow automation, AI Copilot |
| Enterprise | $99 | 500,000 | 200 | 10,000 | Everything in Professional, plus sandboxes, products and quotes, audit logging |
For ten people: Plus is $290 a month, or $3,480 a year. Professional is $490 a month, or $5,880 a year. Enterprise is $990 a month, or $11,880 a year. The page shows no monthly-billing price for any plan.
Plus has no workflow automation and no lead routing. A team that assigns leads by hand can stay on Plus. A team that wants automated routing needs Professional.
Workflow automation and lead routing
Professional adds $20 per user a month over Plus. For ten people that is $200 a month, or $2,400 a year. The page puts lead assignment, routing and workflow automation in Professional only.
Marketing is priced per account
Marketing bills by account, not by seat. The prices on the page are for 2,000 prospects:
- Marketing Plus: $99 a month;
- Marketing Professional: $499 a month;
- Marketing Enterprise: $999 a month.
The page says extra prospects cost an additional fee but does not give the rate. Monthly email volume is set by the number of prospects purchased: 5x for Plus, 10x for Professional, 15x for Enterprise.
AppConnect: tasks and a setup fee
AppConnect is Insightly's integration product. The page lists three task tiers, which read in order as: $249 a month for 25,000 tasks, $799 for 100,000 and $1,899 for 250,000. Extra capacity costs $249 a month per additional 25,000 tasks. Required technical setup costs $3,000 once.
The setup fee does not show in any monthly total. In the first year it adds $3,000 on top of twelve months of subscription.
Support and ticketing adds per-user seats
The support and ticketing product is also priced per user: $29 at Plus, $49 at Professional and $99 at Enterprise. A team that runs customer support in Insightly pays those seat prices on top of the CRM seats. The page shows no ticket-volume limit at these prices.
The bundles start at a fixed price
The All-in-One bundles are priced per account, "starting at" $349 a month at Plus, $899 at Professional and $2,599 at Enterprise. The page does not say how many seats or which limits each bundle includes. It is not possible to compare a bundle with ten seats of CRM from this page alone. Ask Insightly sales for the seat count and limits in writing.
Three teams of ten
1. Pipeline tracking, no automation: $290 a month. Ten people log deals, contacts and projects, and the sales lead assigns leads by hand. Ten Plus seats cost 10 × $29 = $290 a month, or $3,480 a year.
2. Routed leads and workflows: $490 a month. Same team, but inbound leads are routed automatically and deal stages trigger tasks. Ten Professional seats cost 10 × $49 = $490 a month, or $5,880 a year. That is $200 a month more than scenario 1.
3. Routing, marketing and integrations: $838 a month. Scenario 2 plus Marketing Plus for 2,000 prospects ($99) and AppConnect for 25,000 tasks ($249): $490 + $99 + $249 = $838 a month. Year one costs $838 × 12 = $10,056, plus the $3,000 AppConnect setup, which makes $13,056.
What to check before you sign
- Prospect count. Marketing bills on the number of prospects stored, not on headcount. Count the contacts you plan to import before you pick a tier.
- Automation need. Plus has no workflow automation or lead routing. If someone assigns leads by hand today, Professional is the plan to price.
- Task volume. Count the automated tasks a month. Each 25,000 above the tier costs $249 more.
- Bundle terms. If you want all four products, request the bundle's seat count and limits from sales before comparing it with à la carte prices.
- Setup fee. Confirm whether the $3,000 AppConnect setup applies to your contract and when it is billed.
Insightly changes plans and prices. Check insightly.com/pricing on the day you budget. Our Insightly pricing page tracks what we have verified.
If you are moving to Insightly from another CRM, the migration checklist lists the steps in order.