Deduptio

Disclosure: Deduptio is built by the team behind weekcrm.

What it does

Attio warns on an exact email match and merges two records you select by hand. It has no way to find the pairs that are obviously the same to a human: "Jon Doe" and "John Doe", two copies of a company, or duplicate deals, which the Attio interface cannot merge at all. Deduptio finds those, groups them with the reason they matched, and merges them after you approve each group.

Key features

• Fuzzy matching on names, emails, domains and phones.
• Matching through relationships, for example two deals that point to the same company.
• Every object, including deals and custom objects.
• 24-hour rollback: each record is snapshotted before it merges.
• Scheduled scans so duplicates from forms and enrichment don't come back.

Pricing

Free: exact-match detection and 25 merges a month. Pro, $59/month: unlimited merges and fuzzy matching. Managed cleanup, $500 one-time: the team cleans the workspace for you.