Creatio Pricing Explained (2026)
Creatio's $40 platform tier is real, but so is the $10,000 annual minimum and the three-year standard contract — the entry price and the entry commitment are very different numbers.
| Plan | Price | Billing | What you get |
|---|---|---|---|
| Growth | $40/user/mo | per user, subject to $10,000/year minimum and 3-year standard contract | Core no-code platform, workflow automation and AI capabilities for SMBs beginning automation |
| Enterprise | $75/user/mo | per user, subject to $10,000/year minimum and 3-year standard contract | Enterprise-grade automation, deeper integrations and multi-department scalability |
| Unlimited | Custom quote | contact sales; $10,000/year minimum and 3-year standard contract apply | Full platform with no restrictions on use cases or expansion, plus Sales, Marketing and Service modules at no extra per-user cost |
| Sales / Marketing / Service module | $15/user/mo each | add-on per module on Growth and Enterprise; included on Unlimited | Sales Creatio, Marketing Creatio or Service Creatio functionality layered on the platform tier |
The rate card changed twice in 2026
Creatio moved to a new pricing model on 1 May 2026, introducing the Unlimited tier and AI Studio alongside it. Between July and October 2026 it raised the platform rates again: Growth went from $25 to $40 per user per month, Enterprise from $55 to $75, and Unlimited, listed at $85 in July, is now quote-only. Any comparison article, review-site listing or internal quote from before October describes numbers that no longer apply.
The current shape is three platform tiers — Growth at $40 per user per month, Enterprise at $75, Unlimited by quote — with Sales, Marketing and Service available as $15-per-user modules on the lower two and bundled into Unlimited.
Two numbers alongside those tiers do more work than any of them: a $10,000 annual minimum and a three-year standard contract.
The minimum is the real entry price
At $40 a user, $10,000 a year implies 21 users. Below that headcount you are paying the floor regardless.
| Users | List cost at Growth | Actual (with $10k floor) | Effective per user/month |
|---|---|---|---|
| 10 | $4,800 | $10,000 | $83 |
| 20 | $9,600 | $10,000 | $42 |
| 21 | $10,080 | $10,080 | $40 |
| 100 | $48,000 | $48,000 | $40 |
A ten-person company evaluating Creatio at "$40 a user" is actually looking at $83 a user. That is not a bad price for what Creatio does, but it is a different conversation, and one worth having before the demo rather than after.
Creatio is a mid-market and enterprise platform. The $40 tier is a genuine rate for organisations of the right size, not an SMB on-ramp.
Modules change the tier logic
The module structure produces a counterintuitive result on the lower tiers.
| Configuration | Per user/month |
|---|---|
| Growth + 1 module | $55 |
| Growth + 2 modules | $70 |
| Growth + 3 modules | $85 |
| Enterprise (no modules) | $75 |
| Enterprise + 3 modules | $120 |
| Unlimited (all 3 included) | Quote |
Growth plus all three modules costs $85 for the least capable platform tier, more than Enterprise with no modules at all. Unlimited includes both the full platform and all three modules, but Creatio no longer prints its price.
Any buyer who wants Sales, Marketing and Service together should get an Unlimited quote and set it against Growth-plus-modules at $85 and Enterprise-plus-modules at $120. In July, Unlimited cost less than Enterprise with three modules; check whether your quote still does.
The genuine Growth buyer is one who wants the no-code platform with at most one module.
Three years is an architecture decision
The standard contract is three years with a $10,000 annual minimum, so the smallest realistic commitment is around $30,000.
That is not unusual for enterprise software, but it changes what the evaluation has to prove. You are not deciding whether a CRM's interface suits your sales team. You are deciding whether to build three years of business process on a no-code platform.
Which means the proof of concept should test the thing you will actually rely on: can your team build and modify workflows without engineering help? That is Creatio's core claim and its main differentiator against Salesforce and Dynamics. If it holds for your team, the price is well justified. If your processes end up needing a partner for every change, you have bought a conventional CRM at platform prices with a three-year lock-in.
Where it sits against the majors
Per user, Creatio undercuts its obvious competitors. Enterprise at $75 is well below Salesforce Sales Cloud Core at $195, and Growth with three modules at $85 is still under half of it.
What you trade away is ecosystem. Salesforce's AppExchange, partner depth and hiring pool are far larger; a Salesforce administrator is a job title you can recruit for, a Creatio one less so.
What you gain is composability. Creatio's no-code process designer is genuinely stronger than either incumbent's, and for organisations whose competitive advantage lives in unusual internal processes, that is the entire argument.
Implementation is the missing line
No per-user figure captures what it costs to implement a no-code business process platform.
Configuration, data migration, integration with existing systems, training, and — for most mid-market buyers — a partner to lead the work are all real and all outside the subscription. Depending on scope, they routinely match or exceed the first year of licensing.
Get an implementation quote alongside the licence quote. Evaluating one without the other is how three-year platform commitments go wrong.
Who should buy it
Mid-market and enterprise organisations of roughly 20 users and up, with process complexity that off-the-shelf CRMs handle badly, and the appetite to build on a no-code platform over a multi-year horizon. For that buyer Creatio is well priced against Salesforce and Dynamics and genuinely differentiated.
It suits badly small businesses, who cannot reach the $10,000 minimum without paying about twice the headline rate, and any organisation wanting to start small and expand — the three-year contract forecloses that. Prices were checked against creatio.com/products/pricing on 7 October 2026. Get an Unlimited quote, compare it against Enterprise-plus-modules, and quote implementation before signing.
What the pricing page doesn't show
- A minimum purchase of $10,000 a year applies. At Growth's $40 rate that implies 21 users before the headline price is even reachable — a small team cannot buy Creatio at list, whatever the per-user figure says.
- The standard contract is three years. Total minimum commitment is therefore around $30,000, which puts Creatio in a different procurement category from month-to-month CRMs regardless of its per-user rate.
- Modules are the real cost multiplier on the lower tiers. Growth at $40 plus Sales, Marketing and Service at $15 each is $85 per user — more than Enterprise at $75 on its own. Unlimited, which includes all three, no longer has a public price to compare against.
- Prices changed twice in 2026: a new model on 1 May, then higher Growth and Enterprise rates by October. Comparison articles, review sites and quotes from before October describe numbers that no longer apply.
- Creatio is a no-code platform as much as a CRM. Implementation, configuration and partner services are routinely a significant additional cost, and are not reflected in any per-user figure.