Outreach now integrates natively with Accord. Kaia call transcripts flow into Accord automatically after each call.
Accord can update a stakeholder map when a call mentions a new stakeholder. It can also update CRM fields and buyer-facing business plans when new deal information comes up.
Accord can suggest relevant content or add steps to a mutual action plan, based on needs and action items raised in the call. Outreach says sellers spend less time on post-call follow-up as a result.
The post does not say which Outreach plans include the integration, where it is available, or whether it costs extra.
Source: linkedin.com