Marco Serafini

I architect the operational backbone that lets you scale revenue without scaling chaos.

As a Business Operations Architect, I help agencies and startups break through growth ceilings by building integrated systems that eliminate manual work and create sustainable scale - with Attio at the center of it all.

Most growing companies hit a wall not because of product-market fit or talent, but because their operations can't keep pace with growth. I specialize in making Attio the command center that connects and automates your entire revenue engine.

My approach combines deep Attio expertise with operational architecture:

• RevOps Infrastructure: Create data flows that give you real-time visibility into revenue performance
• Intelligent Automation: Deploy AI and workflow automation that eliminates 10+ hours of manual work per week
• AI Integration: Implement AI tools that augment your team's capabilities across operations
• Business Operations: Design project management, team collaboration, and knowledge systems that scale

What makes this different:

I don't just implement tools—I build systems. Every solution is designed to compound your growth, not your complexity. I partner with you through implementation and optimization, ensuring sustainable adoption and continuous improvement.

⇨ MY TYPICAL PARTNERS

• Small agencies and startups ready to systematize their growth through digital-first operations
• Teams moving fast but hitting operational bottlenecks in lead management, sales processes, and daily operations
• Founder-led and small teams without an in-house RevOps function who want enterprise-grade foundations without the overhead

⇨ HOW TO GET STARTED

1. Book a free discovery call (link in the "Resources" section)
2. I'll map your current system and identify improvements
3. Receive a tailored solution - ready to execute immediately

⇨ WHAT YOU CAN EXPECT

• Deep Attio CRM expertise (setup, customization, advanced workflows)
• Seamless integrations with external tools like ClickUp, n8n, Cargo
• Migration strategies from legacy CRMs to modern Attio setups
• AI implementation that enhances rather than replaces human intelligence
• Comprehensive documentation and knowledge transfer

⇨ KEY DELIVERABLES

• Complete Attio ecosystem setup: data architecture, automations, team permissions
• Integrated RevOps workflows connecting sales, marketing, and operations
• Custom API integrations and automated workflows
• Continuous improvement and scaling support

Ready to build your operational advantage with Attio? Let's create systems that scale 🚀