Daniel Hull

"Mission critical to the success of our Attio motion."

-- Dani Tustin, Head of Operations, Long Journey Ventures

Our 3-Step Engineering Process

1. We audit your GTM motion and rebuild your data model in Attio. Every attribute, stage, and metric is engineered to drive revenue.
2. We then connect product, billing, and 3rd-party data. Every record is enriched and scored in real-time to route high-intent leads to the right playbook.
3. We launch AI-driven growth loops - winbacks, expansions, and churn deflection - tracked on dashboards your execs will actually use.

Who do we work with?

We help GTM teams operate like product teams: shipping scrappy prototypes that scale into hardened, AI-first systems.

• RevOps Leaders: Automate CRM hygiene with bi-directional syncs across billing and product. No more manual updates—just clean, actionable data.
• Growth Teams: Build always-on loops. We scrape social signals, score fit, and trigger outbound campaigns the moment a signal is detected.
• Founding Teams: Set up a world-class GTM system from Day 1. Track signals, score accounts, and route leads automatically so you can focus on closing.
• CS/CX Teams: Turn support into a proactive revenue engine. Use ticket-spike alerts to flag churn and usage triggers to surface upsell opportunities before the renewal talk.

YouTube Channel

I publish regular video tutorials covering Attio configuration and go-to-market systems. These serve as a reference for my approach to data architecture and system design.

https://www.youtube.com/@danieljhull/videos

Experience:

I have previously worked with teams including: Ace Ventures, Albion VC, Anorak VC, Arc Investors, Backed VC, Bain Capital Ventures, Blue Cloud Ventures, Bonfire VC, Bonfire Ventures, Bread and Butter Ventures, Breakers VC, Burnt Island Ventures, Cash App, Connect Ventures, Crane VC, Culina Health, Discord, Dynamo Ventures, Fintech Collective, Fiori VC, Friedkin International, Graduate VC, Hardware Club, In Motion Ventures, Karman VC, Long Journey Ventures, Luis Young Media, Marathon Management Partners, Markd VC, Midas AI, Monte Carlo Capital, ONE VC, Originx, Outlander VC, Palo Alto Staffing, Play VC, Portal, Prudence VC, RGB, Singularity Capital, Standup Ventures, Tera VC, The Council, Ultratech Capital, Union Square Ventures, University of Michigan, Wilden Design.